In August of1992, a new auto collision repair business opened in a pair of buildings on North Avenue just East of Sheffield on Chicago’s Near North Side. The name, Gold Coast Auto Body, reflected the shop’s close proximity to the fabled lakefront neighborhood of the same name as well as the caliber of automobiles that would be serviced there. Mercedes-Benz. Porsche. Audi. The “gold standard” of automobiles.
Owner and proprietor Lorenzo Martino knew the territory. Since 1963, he had run the body shop for Loeber Motors, one of Chicagoland’s oldest and most successful Mercedes dealerships. His loyalty was rewarded in 1991 when the Loeber family, needing the body shop space for expansion, supported GCAB’s startup and gave Lorenzo the opportunity to turn his dream of owning his own shop into reality.
He certainly made the most of it. Together with sons Dominic and Mario, who joined the business shortly after opening, Lorenzo soon built GCAB into one of the most successful collision repair facilities specializing in luxury cars. By 2000, they had outgrown the original space on North Avenue, and in August of that year, GCAB moved to a new 50,000-square-foot facility at 900 West Division Street.
And that is where Gold Coast Auto Body remains today. While their father retired in 2002, Dominic and Mario Martino continue to carry on the family tradition of providing Chicagoland’s best collision repair service for the finest automobiles on the planet. They’ve been at it for 25 years – and are looking forward to 25 more!
For more about GCAB’s 25th Anniversary, check out Gold Coast Auto Body Blog.